Did you ever stop to consider if your customers and clients are experiencing social media stress from your website? Indeed, our generation has become highly dependent with the many social media sites available today which allow us to effectively connect and interact with different kinds of people, especially those that are in far away places. There surely are many benefits provided by social media sites, especially for search engine optimization purposes. But just like anything that’s done or used excessively, extreme use of social media can cause stress to anyone. How can you protect your target audiences from this kind of anxiety?
Tips In Protecting Your Followers From Social Media Stress
Too much Facebook wall posts, tweets, messages, and announcements in various social media sites and networks can cause readers or online users stress or burn out from information overload. Thus, they might be discouraged from posting comments, leaving replies, or placing inquiries because they are tired of hearing about you and your business already. Therefore, you really need to make sure to use this search engine optimization tactic properly and moderately. Here are some ways on how you can prevent the onset of social media stress:
- Post relevant messages that have a “human” factor. Make sure to compose your announcements and messages in a “human” way that doesn’t look like it was derived from a spinning tool or automatic writing machine. People are tired of seeing spammy messages that are not relevant in their daily lives. These messages can cause social media burn out which you would want to avoid.
- Avoid flooding them with mundane or petty posts. Flooding or excessive posting of social media messages can cause an instant stress or burn out for your target audiences. Who wants to see ten or more posts, links, and shares at one time from any given source anyway? Avoid creating an eyesore by dividing your posts in chunks and sending them in specific time periods within the day.
- Employ techniques of clear and effective writing. Stop beating around the bush. Give your audience what they need in as few words as possible. Always use clear and effective writing principles when composing messages, posts, and announcements.
- Be generous in placing personalized and targeted posts. Do not develop a habit of posting generic messages that have little value to your customers and clients. Make sure that your posts are substantial and that they are worth reading or taking note of. This is why it is important for you to always know their basic needs so you’ll have an idea of what kind of message to share to them.
By giving your target audience specific, clear, and substantial social media messages, you are saving them from the possibility of contracting social media stress. You will be able to provide them business’ or products’ information that they need everyday without annoying or irritating them. Are you an effective social media user or are you one of those who need to make some improvements?
About the Author
Niña Angeli Pilapil is a writer for Promopeddler.com, a promotional items company that sells high quality customized and personalized products that can be used for marketing and personal purposes. She also writes different kinds of feature stories. This blogger and writer loves reading books in her spare time. Visit her Twitter page and get a chance to connect with her.