Videos are a great way to build your brand. You can gain traffic and exposure with short and long videos. Depending on the subject matter of your website, you might be able to create millions of new visitors to your website. Even the strangest website can use videos to help gain traffic. This is the newest form of content marketing and it’s very easy to create a video for marketing purposes.
For example, if your website is about a drug and alcohol rehab center, you could create a short video with all the benefits your site offers. It could be as simple as someone talking to a video camera or you can make it more elaborate with animation or professional actors. Even if you just want to create a slideshow with music or voice over, it will work just fine.
How You Can Use Videos to Gain Exposure
1. Submit to YouTube
Creating a custom YouTube channel and submitting all your videos to it will allow you to get it in front of millions of potential visitors. You can include a link to your website within the description of the video. You can also embed your URL within the video, but viewers won’t be able to click on the link. This can help you gain exposure and traffic as you gain subscribers to your YouTube Channel.
2. Turn your Videos into Articles
After you create a video, you can hire someone to turn it into an article. Then, you can submit that article to the top article directories with a link back to your website and your video link on YouTube. This can help you gain traffic and it will help your actual video rank higher on Google and other search engines.
3. Use Other Video Sites
There are a handful of good video sites you can also use for more exposure. Simply submit your video to as many sites as you can find and each one can help bring you new traffic. Most will allow you to link to your website either in the actual video or below the video in a description.
4. Share your Video on Social Media Sites
The best way to gain exposure with video marketing is to share your YouTube video on Facebook, Twitter and other social media sites. This will help get it in front of even more potential visitors and they will have the opportunity to share your video with all their friends and follows. Your video could go viral and end up with over a million views because of sharing it on social sites.
Using video marketing can really help you gain traffic and exposure for your website. If you use the different video sites, share your video on social media sites and use your video as an article, you can gain hundreds of new visitors every single day.
About the Author
Steph is a guest blogger who likes to write about many things, from drug and alcohol rehab centers to creating videos.